SULBING pursues its own sensibility of. what a Korean dessert café should be. With the concept of comfortable spaces. which mixes tradition with modernity, SULBING’s BI is also inspired by a beauty of Korea.
SULBING’s logo was made using Korean letter calligraphy, and it expresses SULBING’s warm and sentimental brand image.
The brand motif embodies SULBING’s entrepreneurship which is flexible, dynamic, smooth, and upright.
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