Vegan cinnamon rolls anybody? They make all the rolls from scratch and have over 20 unique frostings available. Their mission is to serve 100% vegan, dairy & lactose-free, egg-free and cholesterol-free desserts for everyone’s craving. Co-founders Shannon and Florian Radke opened their first bakery in Downtown Berkeley, California in 2010. In 2014, the plant-based cinnamon roll bakery made its first popular appearance on ABC’s “Shark Tank” episodes. That is when they adopted the franchise model for growth and expansion. Since then, Cinnaholic rockets in sales and franchise opportunity, despite the pandemic.
Unaffected by the pandemic
Cinnaholic, recently set single-day sales records across its franchise system. They introduced a series of new technology-based innovations and inked deals to add more than a handful of new locations in key U.S. markets.
“When the pandemic hit we battened down the hatches and focused on two big priorities – making it as easy as possible for our new and longtime fans to enjoy Cinnaholic and supporting our franchisees with even more revenue-driving opportunities than they’ve had in the past,” said Spencer Reid, president of Cinnaholic. “As a result, many of our franchisees have thrived during this unprecedented time. Plus, it just goes to show that our products truly resonate with customers and brand is here to stay.”
They opened 6 new franchise locations. Therefore, bringing the count to a total of 40 units.
Additionally, they have 20 locations under construction and 9 more expected to start soon for this year. Soon they will be on target to reach more than 60 locations for 2020. They have not stopped work plans during the pandemic. They are moving forward and nothing seems to stop them.
With better technology for online ordering and pick up and by partnering with third-party delivery platforms, their sales spiked 30% for pick up and 40% for delivery.
The huge success of the brand comes from low food and labor costs. This also includes small footprint (around 1,000 square feet) and easy operations. In addition, the franchise owners are also provided training and support to ensure a successful launch and running of the store. The brand is most successful in upscale lifestyle centers, major city centers and near college campuses.
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Source: Franchising.com
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