Hard Rock Cafe Dubai is celebrating a significant milestone, marking its 25th anniversary in the Middle East. Renowned for bringing American rock ‘n’ roll culture to the region, the cafe has planned a series of events throughout November to commemorate the occasion.
The festivities commence on November 20 with a giveaway of the iconic burger, followed by nachos on November 21 and the infamous brownie on November 22. To participate, customers can post an Instagram story, mention their desired day of visit, and tag and follow HRC Dubai.
The anniversary celebrations culminate in a free concert on November 23, featuring the acclaimed Emirati soul singer Abri, who is also recognized as the first Arab artist ambassador for Hard Rock Cafe. A special t-shirt designed by Abri will be available for purchase, with a portion of the proceeds benefiting the Al Jalila Foundation to support local charity initiatives.
Tom Perez, Vice President of Franchise Operations for Hard Rock International, presented an award to the HRC Dubai team for their 25th-anniversary partnership. He acknowledged the dedication and service of several original employees who have been with the team since its inception.
Situated at Dubai Festival City Mall, Hard Rock Cafe Dubai boasts 2,700 square meters of space, including one of the largest Rock Shops, a stage for live performances, a private VIP function room, a separate lounge adjacent to the bar, and an outdoor terrace. Beyond the Dubai Festival City location, there is a Hard Rock Cafe in Dubai Airport Terminal 3 and a Rock Shop in Blue Waters Dubai.
“We are currently working on expanding the Hard Rock Cafe family in the United Arab Emirates with Hard Rock Cafe Middle-East, Inc., our long-term partner, to bring new concepts and brand extensions to its Hard Rock fans in the UAE,” said Perez.
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