The Global Franchise Market- TGFM was recently named the MEA’s “Franchising Event of the Year 2020”. This recognition as the best event across Middle East and Africa region comes from the renowned business magazine, which is now entering its 4th year of MEA Business Awards.
The Global Franchise Market (TGFM) is the leading franchising event in the Middle East and a dedicated platform for franchisors/brands to connect with investors and franchisees seeking developments within MENA region.
Merit-based recognition
The participants are all judged entirely on their merit, thus ensuring only the most deserving are acknowledged. The criteria for this include business performance, longevity, business growth and any significant innovations or feedback.
This title is proof of the high position TGFM holds in the region, given the tremendous impact it has on franchising businesses, and its ability to deliver ROI to its participants. Also, TGFM is specifically designed and structured to help brands looking for development opportunities to connect with investors and franchisees and expand their reach within the region.
The event plays a crucial role for homegrown brands to expand their footprint globally. Besides, it is also the go-to event to be featured, find new markets and meet new investors for all regional brands.
Interconnected Ecosystem
TGFM enters its 5th year, with an entire ecosystem that serves the franchise community’s interests. For instance, the TGFM served its audience through numerous channels like Tuesday Webinars, the Franchise Business Hub, the trade exhibition and ‘The Franchise Talk’. The Franchise Talk aims to connect, inform, inspire, and educate investors, franchisees, and future start-ups and entrepreneurs.
Moreover, ‘The Franchise Talk’ has successfully reached more than 7,000 engaged readers in less than six months. All these interconnected tools reinforce TGFM’s position as the most prominent franchising event in the MEA region.
TGFM’s next event is scheduled to be held on 15-16 November 2021, DWTC, Dubai.
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Source: The Global Franchise Market
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