TGFM, The Global Franchise Market Starts Tomorrow

Anas Al Madani, Vice Chairman and Group CEO of INDEX Holding

Marking its 5th edition, The Global Franchise Market TGFM (link), the leading franchising event in the Middle East, kicks off tomorrow November 15th, 2021. It is organized annually by INDEX Conferences and Exhibitions– member of INDEX Holding, under the patronage of the Department of Economic Development – Dubai, and is sponsored by Dubai Department of Economic Development and Dubai Tourism.

Anas Al Madani, Vice Chairman and Group CEO of INDEX Holding - TGFM

Anas Al Madani, Vice Chairman and Group CEO of INDEX Holding – TGFM

This unique edition will display the most prominent franchising establishments and will demonstrate the success stories these businesses witnessed over the past two years, withstanding the global epidemic.

Despite the eminent challenges franchising companies faced during the pandemic, many managed to maneuver through and emerge stronger through new and creative ways of reaching customers, and new business models capitalized on online sales channels and strategies.

Today, the UAE leads the Arab world concerning its digital progress and preparedness for the future, according to a survey issued by the Portulans Institute in collaboration with Google.

In this rapidly booming industry, TGFM continues to serve as the industry’s one-stop shop for the regional franchise community. TGFM exhibition brings together top-notch investors, franchisees, leading entrepreneurs, international franchise experts, and the world’s best brands to connect and discuss franchising business opportunities in the MENA region.

Additionally, attendees will gain exclusive access to B2B meetings and dedicated networking sessions to facilitate collaboration and business expansion opportunities.


TGFM thrives on providing the ultimate platform for learning from and networking with experts in a franchise business. Whether a franchisor is interested in expanding their brand through franchise sales or an existing company attending educational sessions to learn how to franchise and run their brand, the exhibition helps individuals and organizations according to their needs.

The success stories the UAE has witnessed during the pandemic have been remarkable and inspiring, as prompt action and critical thinking were tested, and adaptability took center stage.

TGFM is the only franchise event in the Middle East providing stakeholders with an entire ecosystem to objectively develop business between brands, franchisees, and investors.

TGFM engages in endless ways with its participants through various activities such as ‘Tuesday Webinars’ and ‘The Franchise Talk’.

While the webinars are a stage for brands to reach out to MEA potential partners and present their specificities and future developments, sessions like The Franchise Talk deliver daily articles on trends, market updates, and a monthly newsletter to the MEA franchise community.

As we open doors for this year’s edition, we look forward to welcoming you all at The Global Franchise Market 2021.

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