What began as a single stand selling handmade pretzels and fresh-squeezed lemonade at a Pennsylvania farmer’s market has since become the largest hand-rolled soft pretzel franchise in the world. The recipe for Auntie Anne’s® global success is simple: prioritize people, commit to quality, and never, ever underestimate the power of freshly baked dough.
Auntie Anne’s got its start in 1988 when Anne Beiler bought a stand in a Pennsylvania farmer’s market. After some experimentation, “Auntie” Anne created a masterpiece — the same freshly baked goodness you know and love today.
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