Webinar Archive July 2021

Bio:

Troy has more than 30 years of experience in senior executive positions in international franchising and business development working directly with and consulting for both franchisors and master franchisees across the various sectors of the franchise industry including F&B, retail, and services. Troy’s experience spans across more than 70 countries and multiple regions including extensive experience in the Asia Pacific Region and across the Indian Sub-Continent, Europe, the Middle East, and parts of Africa. Since 2014 Troy has been a Partner & Director of World Franchise Associates (WFA). Since joining WFA Troy has been instrumental in helping WFA expand into the Asia Pacific Region and in guiding the company and launching new programs and initiatives. Troy has also played a key role in recruiting new clients and in supporting existing WFA clients with their international development initiatives worldwide. Troy has spoken at leading franchise expos and events internationally and his broad experience and exposure lend itself to his presentation topics which are founded on his real-world experience.

Bio:

25+ years in the restaurant industry, progressing through various levels in operations, regional roles, business development and franchise management.

I have been fortunate enough throughout my career to have worked in international companies namely, Famous Brands, Alshaya, Food Panda and Minor International across Africa, Asia and the Middle East

As part of my personal development, I studied areas of interest that would build a more corporate career path, and pursued further education in Business Management Marketing and an MBA with a specialization in Finance.

In November 2021 I will be starting a Doctorates with a research focus on international franchising.