Webinar Archive October 2022


This Tuesday Webinar by The Franchise Talk was held with leading industry experts who provided a wealth of free business knowledge and an understanding of the considerations involved in the launch, management and operations of an F&B franchise brand.

More women than ever are running their own businesses, with the number of female-led franchises growing. Women are now taking their entrepreneurial and pioneering skills to take dominant and considerable strides in the food and beverage space.

The panel of female experts included a leading international franchise consultant and experienced food and beverage franchise professionals who shared their knowledge and first-hand experience from a woman’s perspective including insights into the F&B sector on the challenges and successes they have encountered as they expand their brand.

Key Takeaways

  • Overview of the webinar’s featured franchise brands led by women
  • Insights into what it takes to successfully launch and grow a franchise
  • Transferrable knowledge from franchise industry experts with significant experience

Moderator: Dani Peleva

CEO & Founder
Franchise Fame

Time: 17:15 – 17:30

Dani led the marketing and branding teams of a global franchisor and later on became a franchisee herself, before founding her award-winning franchise marketing agency. Gaining invaluable experience and extensive knowledge of franchise marketing, both client and agency-side, Dani has worked with franchises from the UK, USA, Australia, Europe and South America, some of which have a presence in more than 2,600 locations worldwide.

Dani is a published author, in May 2022 she published her book on franchise marketing called Franchise Fame: An insider’s marketing guide to incremental growth and soaring success for franchisors. As a key person of influence in the sector, Dani has been featured in multiple media outlets and is often invited to talk about franchising and franchise marketing at conferences, events and podcasts.

Speaker: Eman Fallatah

Culinary Director

Time: 17:15 – 17:30

Time: 17:15 – 17:30

Saudi foodpreneur Eman Fallatah is the driver and the ambassador of Nakhati´s growth in Saudi Arabia. She has supported the launch and growth of multiple F&B businesses and projects in the Kingdom. Eman mentors young entrepreneurial women and has supported local and international brands enter the market. She is passionate about the creation of opportunities for women seeking to enter the business world.

Speaker: Reshmi Mukherjee

The Bhukkad Café

Time: 17:15 – 17:30

Time: 17:15 – 17:30

Time: 17:15 – 17:30

Coming from a gruelling background of Engineering, Reshmi is a young & dynamic serial entrepreneur brimming with passion for creating great brands. After successfully rising the ranks within one of the world’s top market research organizations & managing the Telecoms market in the Middle East, Reshmi took up entrepreneurship nine years ago. Nine years & four businesses later, serial entrepreneurship is the only language she speaks.

Her love & sheer passion for creating the perfect amalgamation between art & science led her to co-found The Buzz People. With an on-going love for brands, retail marketing & digital marketing, Reshmi conceptualizes solutions to create strong ripples of cutting-edge marketing solutions encompassing start-to-end Brand Revolution, spreading its wings across sectors & industries.

Reshmi co-founded her second business, The Bhukkad Cafe in 2018 – While the idea was to create a restaurant that not only served food but also nostalgia, the brand became viral across UAE, giving her confidence to expand. The Bhukkad Café is now franchising with 3 active outlets & 2 more in the works in UAE with a plethora of exciting opportunities for investors.

Reshmi is also a published author of her debut novel, Goddess of Skies & is on the brink of becoming a bestseller writer of her generations.

In her leisure time, she likes to spend time reading books that educate and grow her businesses, hold meaningful workshops, network with like-minded individuals & actively follows the latest while cooking up her next big inspiration in her ever-creative mind.